Motorola is really bringing ‘build your own phone’ concept to life

In September, a build-your-own-phone concept called Phonebloks, introduced by designer Dave Hakkens, became very popular, but it was just that: a concept.

 
Phonebloks concept by Dave Hakkens. (Image via Dave Hakkens)

Now, Motorola is turning the concept into a reality via Project Ara. The project is led by Motorola’s Advanced Technology and Projects group, which is developing a free open-hardware platform for creating highly modular cellphones.

According to Motorola, its goal is “to give you the power to decide what your phone does, how it looks, where and what its made of, how much it costs, and how long you’ll keep it.”

Project Ara modular phone by Motorola. (Image via Motorola)

Motorola and the Project Ara team go together with Hakkens since his Phonebloks concept was similar to what the company is trying to create.

Similarly to Hakkens’ modular phone concept, the design for Project Ara comprises a base endoskeleton which holds all of the modules in place. You will also be able to select the modules you want to customize your phone such as a new application processor, display, keyboard, extra battery, or pulse oximeter.

Some of the designs for Motorola's new phone. (Image via Motorola)

The company has been working on the technical components of Project Ara for over a year. Now, Motorola will interact with Hakkens’ Phonebloks community throughout the development process and find ways to better improve the idea.

In a few months, Motorola will be sending invitations to developers so they can start creating modules for the Ara platform.

If you’re interested, you can even sign up to be an Ara Scout and volunteer your time to help the company create a better phone.