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Data traffic growth due to video streaming, online video consumption varying by age

2013_Top_10_Traffic_Hogs

Statistics and infographic via statista.com.

According to online statistics portal, statista.com, the rise of video streaming services has led to exponential growth of data traffic in the past few years. Services such as Netflix, Youtube, iTunes, Amazon and Hulu are among the biggest traffic hogs in North America, accounting for almost 60% of total traffic during peak periods. Netflix and Youtube together account for over 50% of downstream traffic on fixed networks. 

2013_Video_Viewing_Ages

Statistics via statista.com.

Statista also found that online video consumption greatly varies by age. According to a 2013 study, American Millennials are more likely to watch online video than any other age group in all but one category. When it comes to online news, they trail behind both Generation X and Baby Boomers.

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