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Display Week 2015 observations

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Tianma Microelectronics had a massive booth with many new products as they focus on industrial and medical displays. Some fascinating products like the 19.5-in. auto-stereoscopic LCD with full HD resolution in 3D mode, adopting the company’s proprietary glassless 3D display technology. It is expected to be used for educational or high-end medical applications that demand more precise and realistic three-dimensional imaging than achieved with traditional naked-eye 3D displays. The company also introduced a 5.0-in. diagonal, ultra-thin, super-sensitive touch HD LCD module (720 x 1280) with touch embedded display technology. It enables smartphones to be slimmer, more lightweight and less expensive, with super-sensitive touch, higher report rate, faster response time and brighter display.

 

E-Ink expanded its Spectra product line to include yellow in displays. Spectra yellow gives retailers further choices in how they use Electronic Shelf Labels (which is very big in France) to promote their merchandise and support their branding strategies, giving retailers the choice of either red or yellow, in addition to black and white. It supports both active matrix and segmented format ESLs, making it the ideal product for a range of retail applications.

 

Nanoco is a cadmium-free quantum dot manufacturer. Quantum dot technology is a next-generation alternative to OLED displays with significantly richer color representation. Nanoco’s cadmium-free technology is seeing a double positive growth hit in the display industry. First quantum dot displays are taking off with significant uptake in medical, automotive, consumer, and industrial display sectors. Second, several European countries have or are about to prevent the use of the heavy metal cadmium-based quantum dot technology, helping companies like Nanoco. To be fair, the flip-side of the argument is that cadmium-free quantum dot technology is not as power efficient and the color display is adversely affected.

 

QD Vision provides Color IQ technology to TV manufacturers for their high-end products. This can enable TVs with 110% of NTSC color performance, compared to 70% NTSC found in mainstream LCD designs. QD Vision partnered with Philips Monitors to provide the first quantum dot monitor. It will be available in North America in Q4 this year. It’s a 27-in. high-def monitor that achieves 99% Adobe RGB color.

 

Sharp Microelectronics of the Americas (SMA) has introduced new LCD display modules in its Industrial Application (IA) TFT LCD line-up in the popular 7.0-inch (diagonal) size class. The 7.0-inch LQ070Y3LG05 Value IA LCD provides many key industrial display characteristics at a price point optimized for budget-sensitive projects. These include durable construction, wide viewing angles, wide operating temperatures, and excellent viewability. An on-board LED driver helps reduce design time and eliminates the need to purchase an LED driver separately. Also another introduction, the 7.0-in. LQ070Y3LG02 WVGA LCD boasts an extended operating temperature range of -30° to +80°C, and 750 nits of brightness for crisp visuals in high ambient light. The display features an LVDS interface and provides a building block for PCAP touch and other add-on solutions. For details on these industrial displays visit www.SharpSMA.com/IndustrialLCD

 

Video Electronics Standards Association (VESA)  was originally developed by the PC industry. The VESA DisplayPort standard has quickly become the next-generation video/audio interface for desktop and portable computer systems, and is now moving into the mobile and UHD TV space. The organization now offers Display Stream Compression (DSC), which was developed for mobile devices and future 8K displays. The VESA DSC protocol uses visually lossless image compression to increase the amount of data carried over display links, while lowering system cost and reducing power consumption. Initial applications for DSC are portable, battery powered systems with an embedded display where DSC is used to save system power, reduce the system form factor’s size and weight, and reduce cost by decreasing the number of interconnect wires. Future applications include external display interfaces to computer monitors and televisions, where VESA’s new DSC standard will enable display resolutions beyond what is available today. The organization also offers a USB Type-C (USB-C) connector that enables the transmission of video, super-speed USB, and charging power over a single connector and cable. Already, several major consumer electronics manufacturers are beginning to offer it on their latest products—including Apple’s Retina MacBook and Google’s Chromebook Pixel. VESA has worked closely with the USB Promoters Group to develop the DisplayPort Alternate (Alt) Mode for USB-C connectors, thereby enabling the delivery of full DisplayPort A/V performance (driving monitor resolutions of 4K and beyond), SuperSpeed USB (USB 3.1) data, and up to 100 watts of power with the convenience of reversible plug orientation and cable direction. DisplayPort is the first non-native A/V protocol to be carried over the new USB-C connector. VESA’s latest Embedded DisplayPort (eDP) standard (version 1.4a) enables a higher video data transfer rate for increased panel resolution, greater color depth and higher refresh rates. It also incorporates the VESA DSC Standard v1.1, and includes a new Segmented Panel Display architecture that enables higher panel integration. These and other refinements were made to the eDP 1.4a standard to take advantage of higher GPU video performance and newer display technologies, while also enabling reduced system power and form factor.

 

C3nano has a proprietary Nanoglue technology that fuses AgNWs (conductive, stretchable, silver nanowire) into a high-conductive grid. The net effect lowers sheet resistance while maintaining superior optical transparency. This gives consumer electronics manufacturers the design freedom to work with bendable, flexible form-factors without compromising on the clarity consumers have come to expect in touch-screen displays. C3nano ’s Activegrid products are touch sensors, OLED lighting, OLED displays, EMI shielding, smart windows, E-paper, LCDs and solar cells.

 

3M Display Materials  addresses the visual problems drivers face when viewing automotive displays with a new interactive automotive demonstration unit that will be unveiled for the first time at Display Week 2015. This new state-of-the-art automotive demonstration will allow attendees to see how 3M solutions are enhancing the performance of their automotive displays. The company offers  new levels of performance and enables new designs including high color gamut performance up to Rec 2020 in UHD TV and monitor solutions using 3M Quantum Dot Enhancement Film and Energy Star 7.0 compliant TVs for both FHD and UHD solutions. Other solutions on display at Display Week included lighter weight direct lit FHD TV solutions, Single backlight TV film solutions, no film backlight TV solutions and thin profile TV solutions. In preparation of new ENERGY STAR requirements for televisions and displays, 3M has prepared an Energy Efficiency Workshop to review the changes. 3M will demonstrate how manufacturers can meet and exceed the new standards expected this year through the use of high efficiency backlight films. 3M will extend this efficiency tutorial to mobile devices where battery life can be improved using backlight enhancement films.

Ubiquitous Energy was the I-Zone technology award winner at Display Week 2015. This is a product that is hitting the market at exactly the right time. They are a start-up that makes a breakthrough transparent, energy-harvesting technology. Implemented as a fully transparent film that covers a device's display area, ClearView Power technology transmits light visible to the human eye, while selectively capturing and converting ultraviolet and near-infrared light into electricity, to power the device and extend its battery life. Numerous attempts to develop see-through solar cells have resulted in only modest transparencies. In contrast, ClearView Power is the first truly transparent solar technology that can overlay the surface of an electronic display without affecting device performance or display clarity.

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