HP/Fluke alliance provides easier product purchasing
Hewlett-Packard (Palo Alto, CA) and Fluke (Everett, WA) have agreed
to a reciprocal distribution and marketing agreement that will enable customers
to buy HP's basic instruments from Fluke's worldwide distributors. At the
same time, HP will sell and support seven of Fluke's compact electronic-test
tools through its direct sales force and on-line sales and support center
(see table ).
Products to Be Mutually Distributed
HP Basic Instruments offered by Fluke's distributors
/ HP LogicDart-HP E2310A advanced logic
probe
/ HP 34970A data acquisition system
/ HP 34401A digital multimeter
/ HP 53131A and 53132A universal counters
/ HP 53181A radio-frequency counter
/ HP E3600 series of direct-current power
supplies
/ HP 33120A function/arbitrary waveform
generator
/ HP 34810-34812A BenchLink series
/ HP 54600 series of digital oscilloscopes
/ Accessories for scopes and digital multimeters
Fluke products that HP will sell
/ Fluke Scopemeter test tools, Models 105B
and 123
/ Graphical MultiMeter, Models 863 and
867
/ Handheld, Multi-Function Counter, Models
164, 164H, and 164T
/ Accessories associated with these products
The alliance is geared toward low-cost and moderately priced handheld
and benchtop test and measurement instruments. The products chosen complement
each other to avoid competition and to meet all the application needs of
customers of both companies. Each company will continue to be responsible
for its own warranties and services regardless of who sells the products.
“Not only will both companies increase their market presence, but
this alliance also will help distributors provide a greater selection of
products to their customers,” says Bill Parzybok, chairman and chief
executive officer of Fluke.
In the future, Fluke's products will be found in HP's Test and Measurement
Catalog to further customer convenience. For more information, call Hewlett-Packard
at 800-452-4844 or Fluke at 888-723-7278.
–Matthew Eisenberg
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