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Renesas Electronics America Offers Free IAR Embedded Workbench C/C++ Compiler and Debugger Tool Suite for RX and RL78 MCUs

New Promotion Campaign Strengthens the Strategic Alliance Between IAR Systems America and Renesas Electronics America

Renesas Electronics America, a premier provider of advanced semiconductor solutions, today announced that, in partnership with IAR Systems Software, Inc., embedded developers esigning with Renesas’ flagship RX or RL78 microcontrollers (MCUs) can get one free license for IAR Embedded Workbench, the popular C/C++ compiler and debugger tool suite. This partnership between Renesas, the world’s leading MCU supplier, and IAR Systems Software, Inc., the world’s leading independent provider of software for programming of processors in embedded systems, bundles the performance of the RX and RL78 MCUs with a powerful development tools suite to reduce customer time to market.

“By standardizing on IAR Systems' Embedded Workbench, customers are able to vastly improve efficiency and time to market for new products. In one environment, they can easily migrate from competing architectures to our 16-bit RL78 and 32-bit RX MCUs,” said Ritesh Tyagi, senior director of microcontroller product marketing at Renesas Electronics America. “Today, IAR Systems is the biggest independent tool vendor for Renesas Electronics MCUs. Customers can trust the compatibility of the IAR and Renesas solutions – a collaboration that has been going strong since the mid-1980s.”

“If you need a high-performance MCU, the 1.65 DMIPS/MHz RX architecture with its zero wait-state 100 MHz Flash, built-in FPU and DSP capabilities is a smart choice,” said Robert DeOliveira, Director of Strategic Sales at IAR Systems. “When it comes to low-power designs, the RL78 can satisfy your most demanding needs. Either way, you will have an excellent design experience by developing your application with IAR Embedded Workbench.”

Promotion details
The Renesas/IAR promotion begins September 16, 2013 and ends March 31, 2014. The promotion is only valid in the Americas (North America, South America and Central America). The customer project must use a Renesas RX or RL78 MCU product and it must be used in a commercial application. Customers interested in the promotion need to register their project with Renesas. Qualifying customers will receive the following:
• A single-user license for either the IAR Embedded Workbench for RX (EWRX) or the IAR Embedded Workbench for RL78 (EWRL78)
• 1-year support and maintenance

Customers who are just beginning their evaluations can visit the Renesas website and register to qualify for a free RL78 RDK or RX62N RDK evaluation board. Customers can also go to the IAR website and download evaluation versions of both EWRX and EWRL78. Both software packages include example projects for the respective Renesas Demonstration Kit (RDK). For more information and to complete an online registration form, visit www.am.renesas.com/iar.

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